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2024 Perfpormance Racing Industry trade show


December 14, 2024  View Online
 

PRI SHOW

Successful 2024 PRI Week to Wrap With Final Day of PRI Show Today

Check the official planner and app for special events, guest appearances, activations and more.

PRI SHOW RECAP

Breaking News, World-Class Education and More on Second Day of 2024 PRI Show [Photo Gallery and Video]

As seen during Day 2, the PRI Show is once again the best place to break news, introduce new products and learn from industry experts.

PRI SHOW

Spotlight: PRI SIM Racing Arena presented by SRO Motorsports Group America and U.S. Army

This newer feature returns for 2024, with more opportunities for attendees and buyers to test the latest racing simulation rig technology and watch pro sim racing in real time.

HAPPENING TODAY

PRI COMPLIMENTARY COFFEE STATION, 9:00 a.m. - 11:00 a.m. ET

Start your day with a free cup of joe courtesy of PRI. Located in Yellow Hall, Aisle 6000.

 

PRI EDUCATION

Learn from world-class education sessions today covering GM Gen 5 LTX tuning and SAE's Business-Academia Collaborations with Nissan Motorsports' Dean Case and Boostane's Ian Lehn.

 

HOT RODDERS OF TOMORROW

The year-long national championship culminates today in Green Hall, Room 125-128, while the Elite 8 battle it out in this timed engine-building competition for the next generation of racing pros.

 

TRACK OPERATORS, PROMOTERS AND SANCTIONS (T.O.P.S.) HQ

Presented by MyRacePass, collaborative sessions for track and sanction professionals continue. Topics include crate engines, race insurance and an "anything goes" discussion.

 

VISIT HERE FOR MORE PRI SHOW EVENTS & SESSIONS.

PRI SHOW

Spotlight: Goodyear & Mickey Thompson Racing Experience

Visit Lucas Oil Stadium to immerse yourself in the rich history of motorsports alongside present-day race cars outfitted in period-correct tires.

PRI SHOW

Spotlight: Visit PRI Magazine's Booth Next to Registration to Claim Your Free Annual Digital Subscription

PRI has announced its industry-leading PRI Magazine is now available to everyone via mobile device. Stay ahead with in-depth content, reports and interviews year-round.

QUICK LINKS

EXHIBITOR NEWS
 

VISIT HERE FOR 2024 PRI SHOW EXHIBITORS


 

Special Trade Show Edition

December 13, 2024  View Online
 

PRI SHOW

2024 PRI Show Continues, Start Your Friday Here 

Maximize your Show Day with the events schedule, features and more. 

PRI SHOW RECAP

Relive PRI Show Day 1's Grand Opening Breakfast, Happy Hour and Everything In Between [Photo Gallery and Video]

The PRI Show is already proving to be the mecca of motorsports, as the opening day was bustling with innovations, new connections and much more.

PRI SHOW

Spotlight: The World's Best Precision Automotive and Motorsports Machining Equipment in PRI's Machinery Row

With more than 100 manufacturers, Machinery Row is a must-see for any race team, engine builder, fabricator or shop planning to purchase machinery or looking for the latest trends.

HAPPENING TODAY

PRI COMPLIMENTARY COFFEE STATION

Start your day with a free cup of joe courtesy of PRI. Located in Yellow Hall, Aisle 6000.

 

PRI STUDENT INDUSTRY NETWORKING BREAKFAST

Students can meet industry representatives, build valuable peer-to-peer networks and learn about the vast diversity of career paths in motorsports.

 

PRI EDUCATION

Friday's schedule includes the Women in Motorsports Panel and sessions on fasteners/engine bearings, sponsorships, modern tuning techniques, and social media marketing on Meta. 

 

TRACK OPERATORS, PROMOTERS AND SANCTIONS (T.O.P.S.) HQ

This attendee-favorite area presented by MyRacePass is once again overflowing with dedicated sessions geared toward track and sanction professionals. Drop by this space in the Yellow Hall near Aisle 7000 to get involved. 

 

VISIT HERE FOR MORE PRI SHOW EVENTS & SESSIONS.

PRI SHOW

Spotlight: See Your Favorite Podcasters at the PRI Podcast Studio 

View the schedule of industry legends set to discuss trending topics in this dedicated space near Yellow Hall's Georgia Street Entrance and the PRI hanging vehicle.

QUICK LINKS

EXHIBITOR NEWS
 

VISIT HERE FOR 2024 PRI SHOW EXHIBITORS


 

SCCA AND PRI JOIN FORCES TO EXPAND MOTORSPORTS ACCESS TO ALL

INDIANAPOLIS, Ind. (Dec. 13, 2024) -- The Sports Car Club of America (SCCA) and Performance Racing Industry (PRI) announced a new partnership at the PRI Show aimed at driving the growth of U.S. motorsports. This collaboration will provide both PRI and SCCA members with benefits from each organization, fostering greater opportunities within the motorsports community.

 

Through this partnership, SCCA members who join PRI as an individual member will receive a exclusive membership rate, with a portion of their PRI annual membership supporting the SCCA Scholarship Fund. Additionally, SCCA members will enjoy a 20% savings on business memberships to PRI. With their PRI membership, SCCA members will gain access to a variety of exclusive offers from PRI’s membership partners.

 

This partnership also aligns SCCA with the SEMA-PRI Regulatory and Legislative Advocacy efforts, as well as offering PRI presence at one or more of SCCA’s National Championship events. SCCA, meanwhile, will exhibit at the 2025 PRI Show.

 

This announcement comes just one day after SCCA President and CEO Mike Cobb and IMSA President John Doonan took part in a PRI-hosted session entitled “Attracting and Training the Next Generation of Motorsports Leaders” in the T.O.P.S. HQ (Tracks, Operators, Promotors & Sanctioning Bodies Headquarters) during the 2024 PRI Show in Indianapolis, IN.

 

“The partnership between PRI and SCCA is a natural one, especially considering that both organizations have the same goal of accelerating grassroots motorsports in the U.S.,” said Cobb. “Thanks to this partnership, SCCA members will have access to PRI’s resources, which includes not only discount programs and access to a broad array of potential supplier partners, but also to the latest industry news that is relevant to the hobby they hold so dear.”

 

As part of this partnership, SCCA and PRI members will see relevant content from the other organization appear on their websites and in their e-newsletters. PRI members will also have the opportunity to join and participate in thousands of SCCA events each year.

 

“This partnership with the Sports Car Club of America marks a significant step forward in uniting and strengthening the motorsports community,” said PRI President Michael Good. “By combining the strengths of PRI and SCCA, we’re creating new opportunities for enthusiasts, professionals, and businesses to grow and thrive in the U.S. motorsports landscape. Together, we’re fueling the future of racing.”

 

About the Sports Car Club of America
Founded in 1944 by motoring enthusiasts, the Sports Car Club of America (SCCA) keeps true to its roots by sanctioning thousands of amateur and professional motorsports events each year. With 115 regional chapters spanning the United States, Guam, and Puerto Rico, SCCA is the largest active motorsports membership organization in the world, putting dreams within reach for those searching for fun with cars.

 

Local events at nearby circuits and facilities remain the backbone of SCCA’s activities, with the Club’s volunteers providing everything from course marshaling to timing and beyond at events spanning road racing, autocross, rally, and more. Whether it’s behind the wheel or being active trackside, SCCA gets you there.

 

SCCA’s volunteers are also instrumental in IMSA and FIA race weekends, with SCCA-trained workers standing trackside for many of the key roles necessary when hosting professional racing events.

 

Head to SCCA.com for more information.

 

About Performance Racing Industry
Since its inception in 1986, Performance Racing Industry (PRI) has served as the motorsports industry's key source for trends, merchandising ideas, new products, business strategies, and more. Through the world’s premier auto racing trade show in Indianapolis, Indiana, as well as PRI’s award-winning monthly business magazine, digital platforms, and social networks, motorsports industry members from all over the world remain at the cutting edge of the worldwide racing marketplace. Founded by racing entrepreneur Steve Lewis, PRI was purchased by SEMA in 2012.

 

The annual PRI Trade Show features over 1,000 companies exhibiting in more than 3,400 booths and showcasing the latest products, services, machinery, simulation, and testing technologies, and trailers for the racing industry at the Indiana Convention Center and Lucas Oil Stadium in downtown Indianapolis. Launched in 1988, the Show encompasses all forms of racing and attracts attendees from all 50 states and across the globe, including professional race teams, retail shops, warehouse distributors, engine builders, fabricators, dealers, installers, jobbers, and media.

 

PRI, whose sphere of influence includes drag racing, short track, stock car, road racing, off-road, vintage, endurance, karting, truck and tractor pulling, performance marine, and more, is known as the leading publishing and events company for racing and performance professionals. Value-added services include an extensive PRI Education program at the annual Trade Show, regular networking events at major racing hubs across the US, and hosting of best-in-class conferences during Race Industry Week, among others. The company is headquartered in Indianapolis.

 

Learn more about PRI at PerformanceRacing.com.

 


 

Special Trade Show Edition

December 12, 2024  View Online
 

PRI SHOW

Racers, Start Your Engines: The PRI Show Opens Today

From events to exhibitors to the floor plan, the PRI Show Planner (best for desktop) and app (best for mobile) have you covered.

PRI SHOW RECAP

Relive the Start of the 2024 PRI Week [Photo Gallery and Video]

Attendees participated in exclusive programs such as the Women With Drive Summit, AERA's EPIC conference, the Race Track Business Conference, the ICMS Annual Congress and more.

PRI SHOW

Spotlight: Show Floor Discoveries Begin at the Featured Products Showcase

Find trending parts and services from the industry's top providers. Located near the PRI hanging car by the Georgia Street Entrance.

HAPPENING TODAY

PRI COMPLIMENTARY COFFEE STATION

Start your day with a free cup of joe courtesy of PRI. Located in Yellow Hall, Aisle 6000.

 

PRI EDUCATION

Thursday's schedule includes Pricing Policies, Online Advertising, Sponsorship Decks, Multi-physics Simulation for Camshafts and Content Creation. Click above for the complete schedule.

 

PRI HAPPY HOUR

All PRI attendees are welcome to this event in Lucas Oil Stadium, 5:00-7:00 p.m. EST, following a busy PRI Show Day 1. Enjoy live music and complimentary beer and appetizers, plus tequila tasting by El Bandido Yankee Tequila.

 

TRACK OPERATORS, PROMOTERS AND SANCTIONS (T.O.P.S.) HQ

This attendee-favorite area presented by MyRacePass is once again overflowing with dedicated sessions geared toward track and sanction professionals. Drop by this space in the Yellow Hall near Aisle 7000 to get involved. 

 

VISIT HERE FOR MORE PRI SHOW EVENTS & SESSIONS.

PRI SHOW

Spotlight: Walk-Through Motorsports Trailers, Toterhomes and Haulers in Lucas Oil Stadium 

PRI's Trailers Exhibits is the only place in the world to tour state-of-the-art racing transportation solutions from top providers, all indoors!

QUICK LINKS